PR Pole Fit
Project Overview
CRM Integration • Web Design • Paid Ad Management
September - December 2024
When the team at PR Pole Fitness came to us, they were juggling two websites, a hard to follow navigation structure, and a new CRM they were eager to implement. Their incredible classes and community weren’t getting the spotlight they deserved.
We stepped in to help them unify their online presence, simplify the user experience, and fully integrate Wellness Living (their new CRM) into a clean, modern website, all within a seamless Squarespace setup. By merging their in-person and virtual offerings into one polished digital home, we made their services easier to access and their content easier to manage. From class bookings to course content, everything now flows with purpose.
To top it all off, we ran a high-converting ad campaign that brought incredible results: link clicks more than tripled, and cost per click dropped by over 60% compared to their previous campaigns.
Tools
This project was a perfect example of what can happen when great community energy meets structured strategy: a digital presence that’s vibrant, empowering, and easy to manage by the client’s team in the long-term.

