Ashley Little, founder of Small Town Marketer, has been a Limitless partner since its birth. In a call she approached Limitless for a branding overhaul that better reflected her warm, approachable nature and aligned with her brand values. 

Her previous brand identity along with colours she wanted to apply to her new image, like black, gray, and nude tones, felt misaligned with her brand values and energetic business approach. 

Through strategic collaboration, we redefined her brand colours, choosing vibrant, welcoming hues that align with her mission to empower small businesses. We also refined her typography and brand elements to balance professionalism with her friendly personality. 

The final result? A cohesive logo and  visual identity brand one-pager that helps Ashley create consistent, impactful content while staying true to her vision and help small businesses grow with confidence.